Introduction When it comes to mobile optimization, the key is to follow these steps: Don’t ignore mobile optimization. Mobile users are growing at an alarming rate. According to Google, the number of mobile searches has increased by over 100{b863a6bd8bb7bf417a957882dff2e3099fc2d2367da3e445e0ec93769bd9401c} since 2010 and it’s expected that by 2020 there will be […]

Introduction Personalized marketing is a great way to make customers feel like you’ve got their backs. Personalization has the power to increase profits by as much as 12{b863a6bd8bb7bf417a957882dff2e3099fc2d2367da3e445e0ec93769bd9401c}, and it can also improve your response rate by 4{b863a6bd8bb7bf417a957882dff2e3099fc2d2367da3e445e0ec93769bd9401c}. That’s because when your message feels personalized, customers are more likely to […]

Introduction There’s no denying that a lot of factors affect employee performance. But what if you could increase your team’s productivity and efficiency by just setting clearer goals? It sounds like something out of an episode of The Office, but it’s true! A recent study showed that companies with clear […]